How We Started
Back in 2019, I was working with a small manufacturing company in Hanoi that was struggling despite decent sales numbers. The owner showed me spreadsheets full of data but couldn't figure out why cash flow was so tight.
After digging into their operations for three weeks, we discovered they were losing money on their most popular product line. The pricing hadn't been updated in two years, and material costs had crept up slowly. It was a classic case of death by a thousand cuts.
"That moment taught me something important: most business problems hide in plain sight within your financial data. You just need someone who knows how to look."
That's when SystemNeon was born. We wanted to create a service that goes beyond basic bookkeeping to really understand what makes businesses tick – and more importantly, what makes them profitable.